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ClearSky Mobile Media Launches Red Planet Media, Inc.

The Red Planet Spin-off will Focus on Social Networking as ClearSky Continues its Expansion with New Data Analysis Tools and Services

ClearSky Mobile Media, Inc., a leading provider of managed services and content to wireless carriers, announced today the spin-off of Red Planet Media, Inc. as a separate entity. The new company is dedicated to the creation and proliferation of collaborative social networks while ClearSky will remain focused on offering a portfolio of hosted mobile entertainment services for wireless carriers. Dean Fresonke will lead the Red Planet efforts as President and CEO of the new entity.

“With the recent launch of its new ProTrends BI tool for mobile Internet traffic analysis, ClearSky has become ever more capable of helping carriers of all sizes build and maintain profitable mobile entertainment offerings,” stated Dean Fresonke . “At the same time, the creativity within the ClearSky organization has spawned some profound new products that we believe will be best marketed by an organization dedicated to the task-thus was born Red Planet Media.”

“Red Planet has some red hot new products that need specialized talent,” said Tony Tagliareni , Executive VP of Sales and Marketing at ClearSky. “Meanwhile, with ClearSky growing both the depth of its managed service product portfolio and the number of customers supported, we wanted to be sure the ClearSky organization could maintain its singular focus on helping its clients increase ARPU. The spin-off was the most radical option we considered but also the one that assures our current and future customers that we are serious about growing their business.”

The ClearSky management team remains virtually unchanged with Tony Tagliareni as Executive VP of Sales and Marketing, Jim Katsihtis as VP of Finance and Ray Duncan as VP of Operations. Bill Poellmitz , a ClearSky board member and one of the founders of ClearSky, was named interim CEO.

About ClearSky Mobile Media

With its innovative, high-quality portfolio of mobile data and entertainment solutions for carriers and MVNOs, ClearSky Mobile Media provides compelling, market-specific, content solutions that drive the growth of data subscriptions and ARPU. Since 1995, ClearSky Mobile Media has pioneered mobile data offerings with its carrier-grade one-stop-shop that includes downloadable content, mobile web browsing, MMS services and managed data services across all wireless technologies. Today, ClearSky Mobile Media manages mobile content for 60 million subscribers throughout the Americas. To learn more about ClearSky Mobile Media, visit www.csky.com.

About Red Planet Media

Red Planet Media interweaves the power of social networking with the multi-media capabilities of mobile phones to create a more connected world. Red Planet products enable the cross-border proliferation of mobile multimedia, ranging from professional broadcast to the camera phone video from the girl next door. Red Planet’s flagship product JumpInTM connects people through an engaging array of interactive features and is rapidly proliferating through North, Central and South America, fueled by its mobile phone-centric design and effortless support of Spanish, Portuguese and English..

FOR FURTHER INFORMATION, PLEASE CONTACT:

Crux Communications for ClearSky Mobile Media
Charlotte Rubin, +1.858.775.7621, charlotte.rubin [at] cruxcomms [dot] com
Beth Avant, + 1.858.774.4043, beth.avant [at] cruxcomms [dot] com

Red Planet Media, Inc.
Oscar Bravo, +1.407.432.3485, obravo [at] redplanetmedia [dot] com