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ClearSky Signs Multi-Year Agreement with Locus Telecommunications for Comprehensive Mobile Entertainment Package

ClearSky Mobile Media, Inc. today announced the signing of a new contract with Locus Telecommunications, a New Jersey-based MVNO carried on both AT&T and Verizon networks.

“By making ClearSky the primary source of our mobile entertainment and data solutions, we are able to deliver the mainstream content our subscribers demand, in the fastest and most efficient manner,” said Locus Director of Sales, Jack Woo. “We look forward to offering our subscribers a full range of mobile entertainment backed by ClearSky’s hosted services and more than 15 years of practical experience.”

The terms of this multi-year agreement call for Locus to deploy ClearSky’s full suite of wireless content and mobile data services including, Unified Media Center (storefront), ProVantage (portal management platform), ProVision (provisioning system), ProConfig (handset configuration) and RevShare (billing tool).

“Our new business relationship with Locus is strategic as it is yet another ClearSky implementation with an AT&T MVNO. Moreover, it’s also the first to utilize our connection to Ericsson’s pre-paid billing platform,” said ClearSky executive vice president of sales & marketing, Tony Tagliareni. “We look forward to working closely with Locus to maximize their data ARPU and subscriber growth.”

About Locus Telecommunications

Headquartered in Englewood Cliffs, NJ, Locus Telecommunications is an established, leading provider of long distance, wireless, point-of-sale and carrier services. Locus is a subsidiary of KDDI, a $33-billion global leading carrier. Always puts its customers first, delivers reliable access to advanced, affordable telecommunications products and services that meet their needs at home and around the globe. Currently, the prepaid wireless and calling card products reach consumers through more than 70,000 locations nationwide. Locus serves more than 300,000 wireless customers and generates over 500 million network minutes per month.

Media Contact:
Nichole White
Marketing Communications Specialist
407.749.8886
nwhite [at] csky [dot] com

Revol Wireless Implements ClearSky Mobile Media’s New Unified Media Center

ClearSky Mobile Media, Inc., a leading provider of managed mobile browsing, messaging, and content services to regional wireless carriers, today announced the deployment of its Unified Media Center (UMC) to wireless subscribers of Ohio-based Revol Wireless. Now, Revol subscribers can access ClearSky’s content-rich catalog, complete with major label ringtones (RT), ringback tones (RBT) and other pay-per-download (PPD) content such as images, games and video clips – All available via a carrier-branded, single storefront.

“As technology continues to advance at record pace, and competitive choices abound, ClearSky allows us to offer superior data services required by our customers. The variety of content offerings and ease of use will position Revol well in our markets,” said Scott Bergs, COO of Revol Wireless. “ClearSky’s UMC allows us to deliver today’s most popular mobile entertainment to our customers, in the quickest, simplest and most advanced manner.”

“Top-tier carriers are realizing the benefits of selling content through a single storefront. The superior purchase experience is generating increased data ARPU and better customer retention,” said Tony Tagliareni, ClearSky’s executive vice president of sales and marketing. “One of ClearSky’s primary objectives is to offer a suite of data services that enable regional carriers to compete effectively with national carriers, so we are very pleased to provide our UMC to Revol Wireless.”

ClearSky’s feature-rich UMC offers carrier clients and their subscribers the following:

  • Carrier-branded Web and WAP content storefronts
  • One-stop shopping for multiple content types
  • Superior user experience
  • Up-sell/cross-sell opportunities
  • Content subscriptions
  • All Major label content for RBT and RTs

Media Contact:
Nichole White
Marketing Communications Specialist
407.749.8886
nwhite [at] csky [dot] com

ClearSky Mobile Media Acquires Business Operations of Preferred Voice, Inc.

ClearSky Mobile Media, Inc., a leading provider of managed mobile data services and content to regional wireless carriers, today announced the acquisition of substantially all assets and clients of mobile content pioneer, Preferred Voice, Inc. (PVI). As a result of the acquisition, ClearSky added nearly two million subscribers, and now owns and operates the technologically superior “Rockin’ Ringback” platform.

The U.S. mobile data market grew 6 percent in the second quarter of 2010, reaching service revenues of $13.2 billion, according to data collected by Chetan Sharma Consulting. With data revenue currently accounting for 31 percent of operator ARPU, deploying a quality suite of data services is crucial to a carrier’s future. Integrating the ringback tone (RBT) platform with ClearSky’s Unified Media Center (UMC), which was completed in late 2009, significantly advanced ClearSky’s broad array of mobile data services and positioned its carrier clients to continue to grow their data revenues and profits. ClearSky’s Unified Media Center is a single content storefront complete with major-label ringtones, ringback tones, images, games and video clips.

PVI launched the first commercially available ringback tone service in the United States in late 2004. The ringback service enable users to choose an audio file that callers hear while the phone rings, replacing the traditional ringing sound. The service allows for personalization, a feature that is especially popular in the youth market.

“PVI and ClearSky have enjoyed a mutually beneficial business relationship for several years, first with PVI as a supplier of downloadable content to ClearSky, and more recently as partners to deploy single content storefronts to a number of regional carriers,” said ClearSky President and CEO, Bill Poellmitz. “The tight integration between ClearSky’s UMC and PVI’s “Rockin’ Ringback” platform, now in production for over six months, is already the foundation for incremental data revenue growth for ClearSky’s existing and new clients.”

Media Contact:
Nichole White
Marketing Communications Specialist
407.749.8886
nwhite [at] csky [dot] com